The following list of companies indicates interest from companies, or lack thereof, in non-fungible tokens (NFTs), ranging from public denouncement to active minting. As the subject of NFTs, as well as crypto in general, has drawn significant criticism regarding topics such as energy usage, practicality, stability, and grifting, noting interest per entity on this subject is done to indicate alignment compared with consumer stances, as well as potentially highlight discrepancies.
This list tracks specifically NFT usage from companies, and not crypto tokens intended for use as currency, but relevant notes may be for such for context. This list does not include crypto-specific companies, but rather companies from other sectors and their relations to NFTs. This list also does not track individual celebrities, artists, bands, or governments. All blockchains are considered, including "lower impact" ones.
Updated 2023/3/4
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Aggro Crab
Colorful denouncement on Twitter following Team17's attempted announcement of plans
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Anti Software Software Club
Denounced cryptocurrency and NFTs with regards to ongoing scams and conflict of ideals
Promotion of cryptocurrency and NFTs not permitted on Cohost
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Double Fine
Denouncement on Twitter focusing on environmental impact
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Explosm
No plans for present or future collections, pointing out Cyanide and Happiness comics are free to download and existing unofficial NFT collections are scams
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Ghost Town Games
Denouncement on Twitter following Team17's attempted announcement of plans
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itch.io
Denouncement on Twitter, without adjustment to file/page hosting policy of site itself
Crypto-integrated app links/downloads have been hosted on the site, posted by unaffiliated entities
Has taken action against copycat Web3 imitation of site hosting unauthorized stolen content including apps and site design itself
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Mailchimp
Does not allow use of services for businesses with "higher-than-average abuse complaints", including cryptocurrency and NFT sales
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Mojang
Integration of blockchain technology not permitted in Minecraft client/server, including association of NFTs with in-game content
Potential future investigation into blockchain technology usage cases
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PlatinumGames
Denounced in interview, particularly pointing out Konami's embracing of the idea for money's sake
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Playtonic Games
Denouncement on Twitter following Team17's attempted announcement of plans
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SMG Studio
Denouncement on Twitter, with additional pledge to reduce environmental footprint in general
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Valve
Current policy states any crypto-related apps or games are not permitted on Steam, or must be modified to exclude it (such as Neos)
Bitcoin briefly accepted as payment on Steam, discontinued shortly after due to multiple issues
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VRChat
Promotion of "unauthorized products" including crypto is not permitted, assets related to NFTs may still be used
No plans for present or future crypto integration
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Activision/Blizzard
Potential plans to integrate into Call of Duty or other IPs
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ArtStation
Plans to release initial set cancelled due to backlash
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Discord
Hints toward integration met with backlash and subscription cancellations before retraction
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EA
No current plans but looking into potential usage over time
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Emirates Airways
Potential plans to produce for promotion with unspecified utility
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GSC Game World
Announced plans for sales and integration into STALKER 2 before retracting due to backlash
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Gumroad
Potential plans uncovered in Twitter argument with former employee
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Krafton
Potential plans announced for "NFT metaverse platform"
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MeUndies
Purchased NFT in attempt in brand partnership, later backtracked due to criticism and cancelled partner print run
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Microsoft
Regarding Xbox brand, no plans and expressed skepticism, but researching potential for later
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Nintendo
No current plans but watching potential for later
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Riot Games
Removed post suggesting Valorant character was into NFTs, no specific answer as to the company themselves
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Snapchat
Plans to integrate NFTs into filters cancelled with layoffs of blockchain-focused department
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Take Two
Potential plans announced to add implementations in some form
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Team17
Announced sale plans before retracting due to backlash including published developers against the idea
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Zynga
Potential plans to expand development into NFT-specific games
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Adobe
Offers tools and assistance within Photoshop to "export as NFT"
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Bandai Namco
Partnered node on Oasys blockchain
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Epic Games
Support for third-party apps and games using crypto in Epic Games Store announced after Steam banned it, despite prior stances against crypto and NFTs in particular
Various games using or focused on NFTs have been sold/installable through EGS
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Linktree
Allows NFT integration for certain linked content on pages
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Meta (Facebook)
Potential future plans announced for integration at various levels across services
Support added to Instagram and Facebook for "verified" display of NFTs
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M&M/Mars
Produced expensive limited Bored Ape-themed packages for special order
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Neos
Currently not supporting NFTs, though "watching and discussing", may use similar system for licensing later on
Has Neos Credits (NCR) crypto exchange system designed with "hybrid approach" to reduce energy usage (unavailable on Steam client due to Steam policy)
NCR program has contributed to internal strife regarding control over employees and their income for sake of crypto investment
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OnlyFans
Added verified NFT profile picture support
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Sega
Plans previously "on hold" following criticism
Plans for blockchain version of card-based arcade game Sangokushi Taisen
Made suggestions that certain concepts including NFTs will be regular occurrences in future gaming
Partnered node on Oasys blockchain
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Shopify
Support added for "tokengated commerce" involving NFT sales and specific items for token holders
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Spotify
Support for promotion of NFTs from artists tested on their pages
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22Cans
Produced as tokens for blockchain-based "Legacy" well before any possible release
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Acura
Produced for promotion of car reservations
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Adata
Produced for promotion of XPG brand with some attempt at a tie-in anime
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Adidas
Produced in collaboration with existing NFT lines tied into physical merchandise
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Alexander McQueen
Produced for promotion of fashion items under MCQ branding
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AMC
Produced multiple in promotion The Walking Dead, including items for The Sandbox
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AMC Theaters
Produced multiple in promotion for pre-ordered tickets
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Anheuser-Busch
Produced multiple in promotion for beer brands, Bud Light in particular
Produced for charity under Stella Artois brand
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Anschutz Entertainment Group
Produced for tie-in with Coachella festival including "lifetime passes"
Due to connection with FTX and its downfall, Coachella NFTs no longer function correctly
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Archie Comics
Produced for horror-themed promotion with Archie IP
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Associated Press
Produced photography tokens from world events
Received criticism for effectively tokenizing and monetizing human suffering in regards to certain photographs
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Atari
Produced "GFTs" (apparently not an acronym), effectively hybridized lootboxes with NFTs, among multiple other promotions, including items for The Sandbox
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Behaviour Interactive
Produced with existing NFT line for promotion of Dead by Daylight DLC
Claims to not sell NFTs directly and will not incorporate blockchain into Dead by Daylight
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Blue Diamond
Produced banana almond milk themed tokens with intent to become "the official drink of the metaverse"
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Buffalo Wild Wings
Produced "NF-OTs" (US football overtime themed tokens)
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Build-A-Bear
Produced tokens connected to jewel-encrusted physical teddy bears
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Cameo
Produced under "Pass" program
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CCP Games
Produced to commemmorate tournament in EVE Online
No current plans for integration in EVE Online but watching potential for later
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Chaosium
Produced under Call of Cthulhu property
Plans for future releases on hold after criticism following announcement of additional release
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Charmin
Produced "NFTPs" (toilet paper themed tokens) for charity auction
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Chevrolet
Produced for charity auction with actual car included
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Cloudco Entertainment
Produced items for The Sandbox based on Care Bears
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CNN
Produced under "Vault" program featuring various news moments
Announced closure of "Vault" display site, resulting in accusations of rug pull and minor compensation
"Vault" program claimed to be a "six-week experiment" following closure announcement
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Coca-Cola
Produced for multiple promotions for Coca-Cola products
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DC
Produced for promotion of various franchises
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Discovery
Produced for Puppy Bowl promotion
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Disney
Produced for multiple promotions and properties
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Dreamworks
Produced voxel lootbox format for Trolls IP
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Evian
Produced for charity
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Ferrara
Produced Laffy Taffy themed tokens based on "retired" jokes
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FIFA
Produced multiple collections based on various football aspects
Plans to produce multiple NFT games tied into World Cup
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Forbes
Produced for promotion of "brand" including space in Sandbox featuring "NFT billionaires"
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Formula One Group
Produced for licensed NFT game F1 Delta Time
F1 Delta Time shut down in March 2022, attempted replacement with other tokens
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FOX
Produced various tokens to promote various shows through dedicated company branch
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Frito-Lay
Produced for promotion of Doritos brand tied with Decentraland
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Funko
Produced Pop-themed tokens because of course
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GameStop
Launched NFT marketplace with commemmorative tokens
Released branded crypto wallet app/browser extension prior to marketplace
Received criticism for quality of marketed NFTs, including IP and moral violations, resulting in several takedowns/"rug pulls" of offending collections
Sent redemption codes for promoting third-party NFT card game to Pro subscribers
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Gap
Produced under "Threads" program
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Global Icons
Produced tokens for Betty Boop promotion
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HTC
Produced for Viverse platform
Created a "blockchain smartphone" for crypto transaction focus
Hosts NFT marketplace for Viverse platform including third parties
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Hyundai
Produced for promotion
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IMPS
Produced items for The Sandbox based on Smurfs
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JumpStart Games
Produced for supposed "metaverse project" with Neopets
Received criticism regarding using a third-party dress-up app for production and complexity in purchase process
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Konami
Produced under "Memorial" program for Castlevania
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Lamborghini
Produced for promotion of car models
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Louis Vuitton
Produced for rewards in promotional game
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MAC Cosmetics
Produced using late artist's work for charity
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Mattel
Produced for multiple promotions and properties
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MGA Entertainment
Produced for children-accessible collection game, also included with some toy purchases
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McCormick & Company
Produced "edible NFT" promotion accompanied with standard token for advertising Frank's RedHot
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McDonald's
Produced McRib NFTs for promotion
Received criticism regarding blockchain transactions during promotion incorporating offensive language
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MOB Games
Produced for promotion and extended lore of Poppy Playtime
Received criticism regarding paywalling lore and being tied to a game on an NFT-banned platform (Steam)
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NBA
Produced under "Top Shot" program
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Netflix
Produced for QR code hunt promotion of Love, Death + Robots by voluntary "free" (gas fee still required) mint, while deliberately allowing right-click save as an alternative
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NFL
Produced under "All Day" program, with additional tokens provided alongside game tickets
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Nike
Produced lootbox style release featuring virtual shoes
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Papa Johns
Produced as delivery bag-inspired virtual handbags
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Paramount
Produced for promotion of various owned IPs
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PepsiCo
Produced for promotion of various soft drinks
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Pinkfong
Produced for promotion of memetic children's music
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Playboy
Produced under "Rabbitars" program
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Porsche
Produced for promotion of car models
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Reddit
Produced under "Cryptosnoos" program with integration for Reddit accounts
Produced again under "Collectible Avatars" program while avoiding certain details up front about being NFTs on a blockchain
"Collectible Avatars" given away at random to numerous user accounts attempting to encourage blockchain adoption
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Samsung
Produced for multiple promotions, including "environmental awareness", product launches, and graduations
Integrating support for NFT display into new product releases such as "smart" TVs
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Sanrio
Produced for promotion of Hello Kitty franchise
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Sony
Produced multiple collaborations through music and movie arms
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Square Enix
Produced items for The Sandbox based on Dungeon Siege
Produced to tie in with special editions of Final Fantasy physical figurines
Plans for Parasite Eve themed token production
Statements from corporate mention anticipation of a "major trend" and difference between players who "contribute" and "play to have fun"
Sold off majority of Western studios/IPs with apparent focus on blockchain and related tech ideas
Final Fantasy XIV team currently avoiding usage
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Starbucks
Produced as "stamps" for loyalty program
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Taco Bell
Produced for promotion and scholarship funding
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Telegram
Hosts "collectible username" auction site
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TikTok
Produced under "Top Moments" program
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Tommy Hilfiger
Produced as branded clothing-style tokens
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Twitter
Minted set to display on Twitter Blue official account
Added verified NFT hexagon icon support to Twitter Blue subscription
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Ubisoft
Produced under "Quartz" program, using "Digits" as item tokens
Ghost Recon Breakpoint, first game with Quartz program, reached end-of-life a few months after integration
Claiming NFT implementations were only "research" and on hold
Attempts made to convince staff of supposed value by providing bonuses in NFT format
Founding member of Blockchain Gaming Alliance
Partnered node on Tezos and Oasys blockchains
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Universal Music Group
Produced multiple in ties with music artist promotion
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Warner Bros.
Produced for "interactive experience" involving navigation menus with streaming Lord of the Rings movie
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Wrangler
Produced for collaboration with music artist who wears a branded outfit
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WWE
Produced multiple for wrestling event promotions
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WWF
Produced for conservation funding with corresponding numbers to critically endangered species
Ended shortly after launch from UK branch, calling it a "trial" run, due to backlash of being hypocritical to their cause
Submit any corrections or additions with proof to sonickitsune on protonmail.
Minting of NFTs for a corporate interest may be done through a third-party company, but alignment above is indicated by the corporate interest and not the specific producing company. This list is not to include unauthorized third-party tokens, such as those times people tried to claim they had the copyright to Dune or Magic The Gathering because they made/purchased tokens related to those properties.
This list, started in February of 2022, is composed of independently gathered and researched information, from multiple sources, about the above companies related to NFT support and/or production, and the decision of what to do with this information is entirely the responsibility of the user. The purpose of this list is to provide a living record of previous and ongoing events related to the subject for the sake of transparency and consumer information.
And yes, the "mint" hexagon bulletpoints are green because of the "mint" pun.